The Reel Deal
Located in America’s Heartland, Fish Marketing has grown to serve clients throughout the United States and Canada. With three (audio and video) production locations in two Midwestern states, our clients include automotive dealers, advertising agencies, in-house marketing personnel and direct marketing firms. Our specialty is automotive advertising, but we also assist other types of clients including; retail, finance, political, non-profit, radio & TV stations as well as various “ad-agents” representing industries as varied as the advertising industry itself. Why Fish Marketing?
Because if you are an automotive dealer, or an ad-agent who works with automotive dealers, you generally, have three (3) ways to advertise:
1. Branding (distinguishing from the competition)
2. Merchandising (price & item)
3. Promotional Events (usually 1 to 7 days)
At Fish Marketing, we have discovered ways to incorporate and intertwine the above advertising paradigms in order to maximize both; advertising budgets and consumer traffic / “ups”.
Also, when it comes to electronic advertising production, you generally have three (3) options:
1. Your Local TV and/or Radio Station:
Disadvantages:
• Same worn-out voice talents saturating your marketplace.
• Generally, a lower quality of production.
• Not automotive specialists
• Less creative ideas for campaigns
• Inferior copywriting.
• Can’t offer print services like newspaper and/or direct mail to complement your campaign in a consistent manner.
2. Production House / Non-automotive Advertising Agency
Disadvantages:
• Less creative ideas for campaigns.
• In many cases, not automotive specialists.
• Often tend to adopt a more “cookie-cutter” approach as opposed to customizing to your specific needs.
• Usually, won’t offer print services like newspaper and/or direct mail to complement your campaign in a consistent manner.
3. Full-Service Automotive Advertising Agency Disadvantages: • Usually will require an “agency agreement”. • Will generally only work with larger budget dealerships and/or dealer groups. • Often charge more for production than a “production house”. • Most will not work with other ad-agents because they are viewed as “competition”.
At Fish Marketing, we can work with any sized dealer (or dealer group) on either a full service (with media placement) - OR - on a services “as needed” basis. NOTE: We only work with one client in a given “industry” per Nielsen DMA (TV) or Arbitron (radio) market. We also work with ad-agents on behalf of any car dealer or client. We have the depth of creative and can offer any product or service offered by any national ad-agency and for less cost.
A Personal Note to Automotive Advertisers 3. Full-Service Automotive Advertising Agency Disadvantages: • Usually will require an “agency agreement”. • Will generally only work with larger budget dealerships and/or dealer groups. • Often charge more for production than a “production house”. • Most will not work with other ad-agents because they are viewed as “competition”.
At Fish Marketing, we can work with any sized dealer (or dealer group) on either a full service (with media placement) - OR - on a services “as needed” basis. NOTE: We only work with one client in a given “industry” per Nielsen DMA (TV) or Arbitron (radio) market. We also work with ad-agents on behalf of any car dealer or client. We have the depth of creative and can offer any product or service offered by any national ad-agency and for less cost.
If you are an automotive dealer who is shopping for an automotive advertising agency, or if you are an advertising agent looking for a strategic partner in the expansion and growth of your firm: WE CAN HELP!!
Fish Marketing specializes in a la carte advertising products and services for advertising agencies and automotive dealerships nationwide. Personally, I have worked in the automotive, marketing and/or advertising fields since 1984. Today I am very proud to be associated with many talented individuals and organizations, from all over the United States who combine forces with Fish Marketing in order to implement successful advertising programs for car dealers.
Moreover, we are able to offer ad-agents many services, like custom jingles and music scoring, at wholesale pricing,
Whether you are a dealer who is shopping for automotive advertising agencies, or you are an ad-agency looking for a partner; it is my sincere hope, you will allow us to demonstrate how Fish Marketing can meet your specific advertising needs, not only efficiently; but economically as well.
Please call, or e-mail me, anytime to discuss your unique advertising needs.
Warm Regards,
Jeff F.
Member / Manager
Fish Marketing, LLC
1-319-961-1963
Inspiration Fish Marketing specializes in a la carte advertising products and services for advertising agencies and automotive dealerships nationwide. Personally, I have worked in the automotive, marketing and/or advertising fields since 1984. Today I am very proud to be associated with many talented individuals and organizations, from all over the United States who combine forces with Fish Marketing in order to implement successful advertising programs for car dealers.
Moreover, we are able to offer ad-agents many services, like custom jingles and music scoring, at wholesale pricing,
Whether you are a dealer who is shopping for automotive advertising agencies, or you are an ad-agency looking for a partner; it is my sincere hope, you will allow us to demonstrate how Fish Marketing can meet your specific advertising needs, not only efficiently; but economically as well.
Please call, or e-mail me, anytime to discuss your unique advertising needs.
Warm Regards,
Jeff F.
Member / Manager
Fish Marketing, LLC
1-319-961-1963
Jeremiah 6:16*
This is what the Lord says: "Stand at the crossroads and look…ask where the good way is, and walk in it, and you will find rest for your souls."
John 21:4-6*
Early in the morning, Jesus stood on the shore, but the disciples did not realize that it was Jesus. He called out to them, "Friends, haven't you any fish?" "No," they answered. He said, "Throw your net on the right side of the boat and you will find some." When they did, they were unable to haul the net in because of the large number of fish.
Matthew 4:19*
"Come, follow me," Jesus said, "and I will make you fishers of men." *New International Version
This is what the Lord says: "Stand at the crossroads and look…ask where the good way is, and walk in it, and you will find rest for your souls."
John 21:4-6*
Early in the morning, Jesus stood on the shore, but the disciples did not realize that it was Jesus. He called out to them, "Friends, haven't you any fish?" "No," they answered. He said, "Throw your net on the right side of the boat and you will find some." When they did, they were unable to haul the net in because of the large number of fish.
Matthew 4:19*
"Come, follow me," Jesus said, "and I will make you fishers of men." *New International Version
